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Dr. Agus Masrianto
Metro TV, Media Group Network, Jakarta, Indonesia

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Monday–Friday: 9:00AM–5:00PM

About This Site

Hello and welcome! My name is Dr. Agus Masrianto. I am a Doctor of Management and Business, and I’m a lecturer, guest speaker, trainer, and also strategist with a strong background in statistics, media, marketing, and business management.

With more than 20 years of experience as a professional in business and management, I have acquired the skills and knowledge necessary to make a successful collaboration in business and academic research.

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Dr. Agus Masrianto

A strategist with a strong background in statistics, media, marketing, and business management.

Top Posts
  • 1

    What's hot in marketing for 2023

    December 26, 20222 Comments

  • 2

    3 Types of Management Styles: Which Ones Are Most Effective?

    January 24, 20232 Comments

  • 3

    Media Academy's Public Training.

    February 3, 20232 Comments

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Research Publications

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    Digital Marketing Utilization Index for Evaluating and Improving Company Digital Marketing Capability

    J. Open Innov. Technol. Mark. Complex. 2022, 8(3), 153; https://doi.org/10.3390/joitmc8030153

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    Model for Improving Firm Digital Marketing Capabilities Based on Adoption Eco-system Readiness and Digital Transformation

    International CEO Communication, Economics, Organization & Social Sciences Congress. https://www.researchgate.net/publication/354249066_International_CEO_ABSTRACT_E-BOOK_CEOSSC_2021_-Georgia_Editors.

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    A Model for Evaluating Firm Digital Marketing Adoption: A Content, Context, and Process Framework

    Business Innovation and Engineering Conference

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    How to Boost Your Firm's Digital Marketing Capability?

    International Journal of Technology. https://ijtech.eng.ui.ac.id/article/view/5691

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